Posts Categorized: Communication

Using Technology to Improve Communication at Work

Illustration of two business professionals leaning out of computer screens to shake hands representing technology changes to communication at work.

Communication at work is different than it was just ten years ago. The days of faxes, telephone calls and memos are over, and in their place is a technologically connected office space. This allows for almost constant feedback and availability. Office communication technology has been both applauded and tolerated, but when used correctly, it can… Read more »

How to Use Geolocation Marketing to Stand Out

Adults colliding using gps

For the first time in history, more American adults use mobile devices than traditional computers when searching for local products and services, reports the Local Search Association. Geolocation is a marketing method that seeks to use mobile technology to push local sales. As an innovative approach to the field, geolocation can help businesses increase the… Read more »

Types of Social Media: A Marketer’s Guide

Social media sites on keyboard

Social media is an integral part of the American consumer experience. Whether to learn about products, communicate with friends, watch content, or engage with current events, 70 percent of the nation interacts with these digital platforms, according to the Pew Research Center. For marketers, this reality highlights the importance of using social media effectively in… Read more »

Famous Journalists of Our Time

“I became a journalist to come as close as possible to the heart of the world.” -Henry Luce For budding journalists, perhaps nothing is as important as discovering role models who inspire them toward greatness. Enter the individuals below. Whether demonstrating excellence in their field, innovating writing styles or giving a voice to the voiceless,… Read more »