/ Rebecca Bernstein/ Information Technology

6 Types of Cyberattacks That Threaten Small Businesses

The global cost of cyber crime will reach $2 trillion by 2019, according to IBM. For small business owners, successfully preventing a cyberattack can mean the difference between staying financially afloat and permanently losing their spot in the marketplace. It is therefore crucial for entrepreneurs to understand the types of cyber threats that might harm… Read more »

/ Rebecca Bernstein/ Information Technology

5 Famous Cyberattacks in the Last 5 Years

In today’s technology-driven world, exploitation of digital systems is all too common. Whether carried out on individuals, companies or governments, cyberattacks are unique due to their covert nature and scope of people they affect. Here are five of the most prominent cyberattacks in recent history. Famous Cyberattacks Adobe Systems (2013) What Happened Adobe Systems is a… Read more »

/ Rebecca Bernstein/ Communication

Famous Journalists of Our Time

“I became a journalist to come as close as possible to the heart of the world.” -Henry Luce For budding journalists, perhaps nothing is as important as discovering role models who inspire them toward greatness. Enter the individuals below. Whether demonstrating excellence in their field, innovating writing styles or giving a voice to the voiceless,… Read more »

/ Rebecca Bernstein/ Public Administration

An Introduction to the Public Policy-Making Cycle

Public policy is an essential function of government. As a tool for addressing societal challenges, it is the result of a great number of individuals working together to solve common problems. The public policy-making cycle streamlines this process. What Is Public Policy? Public policy describes the actions of government. Usually created in response to issues… Read more »

/ Rebecca Bernstein/ Public Administration

10 Public Administration Careers

“Power is the ability to do good things for others.” -Brooke Astor Many students don’t just want to earn a living; they want a life of service. Enter public administration. As a discipline that applies to a spectrum of fields, public administration can lead to a number of meaningful career paths that better the world… Read more »

/ Rebecca Bernstein/ Public Relations and Advertising

Great Beginnings: How to Write a Lead

In journalism, the beginning sentences of a news story are everything. Called leads or “ledes,” they must convey essential information, set the tone and entice people to continue reading. If you’re interested in becoming an expert journalist, understanding how to write a lead is a key skill for your toolbox. Tips for Writing Leads Below… Read more »

/ Rebecca Bernstein/ Screenwriting

Screenplay Format Guide

Everyone has a story to tell. Script formatting — the standard way a script is visually structured on the page — is a key factor in telling those stories successfully. For beginning screenwriters, the rules of script formatting can initially seem confusing. However, they need not be. Those starting out in screenwriting can benefit from… Read more »

/ Rebecca Bernstein/ Business

An Introduction to Nonverbal Communication in Japan

Introduction to Nonverbal Communication

Time and again Japan has proven itself to be a significant presence on the world stage. With a communication style notably different from Western nations, business professionals and tourists alike can initially find it difficult to comprehend the full scope of meaning in any interaction there. However, understanding the importance of Japan’s nonverbal culture can… Read more »

/ Rebecca Bernstein/ Business

7 Cultural Differences in Nonverbal Communication

“The most important thing in communication is hearing what isn’t said.” -Peter F. Drucker More than half of all information communicated in conversation is done so in nonverbal form, Psychology Today reports. Types of nonverbal communication vary considerably based on culture and country of origin. For individuals working in the realm of international business, understanding… Read more »