About Shannon

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So far Shannon has created 13 blog entries.
  • Rebranding Strategy

How to Know When Rebranding is Right

When a company is formed and throughout its entire lifecycle, its brand is pivotal to success. Sometimes, a brand doesn’t resonate with the target market or becomes stale and a company must consider a rebrand. [...]

2021-05-19T17:40:55-04:00May 13, 2019|Business|
  • Investors for Startups

5 Types of Investors for Startups

“The most meaningful way to succeed is to help others succeed.” – Adam Grant, organizational psychologist Investors are unique players in the growth process of a business. The level and quality of their involvement can [...]

2021-05-19T17:45:43-04:00March 10, 2017|Business|
  • basic stock market terms

Stock Market Terms You Need to Know

“An investment in knowledge always pays the best interest.” -Benjamin Franklin It’s common for the stock market to initially seem enigmatic. What is its purpose? How does it work? What do I need to know about [...]

2021-05-19T17:46:04-04:00March 9, 2017|Business|
  • types of mergers and acquisitions

Types of Mergers and Acquisitions

“Coming together is a beginning; keeping together is progress; working together is success.” -Henry Ford When major corporations decide to combine, the potential benefits are significant. Mergers and acquisitions (or “M&As”) enable companies to increase [...]

2021-05-19T17:58:31-04:00January 31, 2017|Business|
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