Why an online master’s in communication technology?
The way we communicate is changing rapidly. For those working in communication careers, embracing technology — and technological change — is imperative for career success. Point Park University is offering students the blend of theory and practice that they need to succeed in the communication fields of today and tomorrow with the online Master of Arts in Communication Technology degree. Named one of the 2017 Most Affordable Online Colleges for a Master’s in Communications, Point Park’s online master’s in communication technology program offers a nurturing community of peers and professionals where students can prepare for tomorrow’s workforce.
Focused on career preparedness, the online master’s in communication technology curriculum fosters relevant skills in this evolving field, including multimedia, graphic design, social media, integrated marketing and search engine optimization. Each of our courses is developed and taught by professionals with years of industry expertise to provide students with real-world knowledge and experience that they can easily apply to the workplace. Our supportive environment is designed to help working students succeed, with personal attention and flexible classes.Request Info
With an emphasis on the role and impact of technology in our society, the applied practices concentration offers students training in visual communication, web publishing and global communication. This program is ideal for those interested in a Ph.D. program, but still maintains career-focused courses.
Social media has fundamentally altered the communication field, and this concentration seeks to train students to take advantage of it. With courses in analytics, strategic communication and campaign planning, you will be prepared to build a career in this growing area.
Students applying for entry into Point Park University’s Master of Arts in Communication Technology online program must meet the following requirements:
Public relations specialists help to shape and influence the perception of a company or organization. Those in advanced roles often hold managerial responsibilities such as shaping campaigns, supervising support staff, serving as a main contact for members of the press and searching for clients. The role can be found across a number of sectors and industries.
Technical writers write materials such as instruction manuals, maintenance instructions and journal articles that help explain technical information to the public. They often work in teams with technology experts to better understand their subjects. Those in advanced positions may work on increasingly complex projects, supervise staff or may even decide to go into freelance.
Marketing managers oversee the design, promotion and execution of marketing campaigns and work to produce interest for certain products or services. Those in advanced roles may have expanded responsibilities such as developing new business opportunities, finding innovative ways to expand messaging or analyzing marketing research for application to an entire company or organization.
Broadcast technicians operate and manage electrical equipment for various media outlets including radio, television, live and recorded music, and cinema. They may specialize in certain types of systems or areas such as sound mixing, broadcasting, sound engineering, recording or field technology. Advanced broadcast technicians often work as supervisors in increasingly larger and more prominent markets.
Market research analysts help companies understand the market conditions that impact the sales of products and services. They may forecast trends, measure the effectiveness of marketing campaigns, and gather and analyze consumer data, among other responsibilities. Market research analysts in advanced positions serve in leadership roles and perform increasingly complex technical research.
Discover the Point Park University Online degree that will help you further your current career, or forge a new career path.Request Info
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